Lumele - Luxe scents. Local roots. Zero fluff.
In 2024, Sydney-based founder Greg Smith spotted a serious gap in the market: if you wanted a candle that actually smelt amazing, was made in Australia, burned clean, and didn’t cost more than your dinner - good luck. Most options were either cheap and nasty imports, or fancy and forty bucks or more. No thanks.
So we made Lumele
A fragrance brand that’s fun, fresh, 100% Australian made, and completely committed to keeping everything under $25. No compromises. No corner-cutting. Just beautiful, long-lasting scents designed to lift your space and your mood - while proudly supporting local production.
Here’s what makes us different:
- Candles that burn for 40+ hours.
- Diffusers that last a solid 3 months or more.
- Made from natural soy wax, pure essential oils, and absolutely no parabens, phthalates or nasties.
- Wrapped in vibrant, joy-sparking packaging that looks as good as it smells.
- Proudly made and poured in Australia—from first pour to final pack.
And because variety is the spice of life, we’ve crafted 12 bang-on fragrances to match every vibe, nose, and room. Think Espresso, Frangipani, Wild Berries, Amber Sandalwood, Lemon, Eucalyptus, and more. Whether you're feeling floral, fruity, exotic, or sweet, we’ve got your scent.
Affordable, High Quality
Made in Australia from the highest quality sustainable plant derived ingredients.
Obsessive Sustainability
We are proudly cruelty free, paraben free, lead free with no animal products. Fully recyclable, biodegradable and reusable.
Exclusive Fragrances
From years of collaboration with world renowned fragrance houses who continually deliver hundreds of fragrances in many forms
Lumele is more than candles and diffusers
It’s a mood, a movement, and a tiny bit of affordable luxury for every Aussie who wants to treat themselves (or their bestie) without sacrificing quality, values, or their weekly budget.
Locally made
Cruelty Free
100% Recyclable
Non-Toxic
Essential Oils
